A highly strategic business curriculum for tomorrow’s entrepreneurs.

Learn the role and language of accounting in business by understanding the impact of financial transactions on revenue and profitability through analyzing operating decisions and financial reports of real companies through learning the basics of creating and reading financial statements all businesses use to make decisions.

Apply learnings in Financial Accounting to understand and evaluate the need for informed decisions for the internal operations of any company, with emphasis on the relationship between cost, volume, and profit.

Develop a basic knowledge of computing coding as it relates to analyzing data and determining the best use of that data to aid informed decision making as a foundation for your Business Analytics course.

Learn how to develop important strategic and operational business questions by applying learning in Business Analytics I to analyze relevant data to create meaningful visual representations of that data for informed business and customer decision-making.

Develop an understanding of the crucial relationship between technology and business through analyzing how computerized databases and reporting processes allow businesses to measure and support continual effectiveness in their operations and services to customers through case studies or real-world scenarios.

Explore and apply the primary concepts of project design, planning, and execution in individual and team scenarios based on the principles of the Project Management Institute's Project Management Professional (PMP) certification.

Discover and practice the vital importance of developing and maintaining your own personal financial literacy through developing a personal budget, savings, and investment plans through understanding strategies you apply to your own current and desired financial situations.

Learn how to develop and promote your professional identity and profile through relevant digital platforms. Practice professional and effective self-promotion and networking skills that will allow you to identify, connect, and keep in touch with contacts who may serve as future employers, colleagues, business partners, clients, and/or customers.

Learn how the design thinking process is a creative problem-solving and opportunity-forming process that generates solutions and strategies from the perspective of the needs of the customer. Design thinking processes are highly interactive and focus on the relationships that drive value.

Continue understanding and analyzing elements of business, and exploring and refining your career interests, through developing value propositions for innovative and realistic business concepts based on appreciating design-thinking and lean start-up approaches to entrepreneurship by designing evidence-based business models and plans.

Drawing upon learnings in Entrepreneurship II: Business of Entrepreneurship, continue to develop and evaluate a realistic vision and action-plan for a viable business venture through opportunity research and identification, ideation, and innovation by creating a comprehensive evidence-based business plan for a venture of your own or with classmates.

Working on real-world projects in a team environment, students will apply learning and skills from the Design Thinking & Innovation course by identifying opportunities or solving problems for your own business entity or local/regional/national businesses and organizations.

Learn to analyze a range of critical business financial decisions through understanding and applying financial valuation insights to hypothetical and real-world business situations.

Building upon Finance I, Managerial Economics, Sales courses, and Business Analytics I, analyze relevant data to further develop risk analysis and forecasting skills by creating models of various scenarios to inform business decision-making within the context of economic forces.

Understand the basic principles of macro- and microeconomics through foundational strategies in market behavior and both producer and consumer rational decision-making through analyzing them in business situations, current events, and general economic policies.

Explore the primary elements of marketing and gain an appreciation for the influence marketing has on consumer behavior and on business decision-making by examining current cases.

Design and develop a foundational integrated marketing campaign for your own company or a client by conducting market research to develop data-driven recommendations, including understanding how digital platforms enhance any marketing campaign.

Appreciate how human behavior, including your own, impacts the culture and success of any team and organization, through applying strengths-based frameworks vital to building effective operations and managing change, including discovering your own management and leadership characteristics and growth potential.

Analyze the relationship between marketing and sales by understanding and evaluating effective sales and its vital role on revenue. Understand and learn real-world sales techniques such as consultative selling, trade show strategies, and more.

Deepen understanding of revenue generation and forecasting with an emphasis on systems-based sales management and customer relationship management (CRM) processes. Students will learn the links between being a customer-centric organization and financial performance.

Appreciate and analyze the primary legal factors businesses must consider, including different types of formation, and understand how laws impact business sales, purchases, services, and strategy through case studies and real-world legal business scenarios.

Appreciate the opportunities and challenges of the global business environment and the importance of analyzing how cultural, socio-economic, and political differences in other countries impact any business seeking to expand into foreign markets. Create a hypothetical or real-world foreign market entry assessment aligned with United Nations Sustainable Development Goals so that consumers and businesses in both markets benefit.

Understand how businesses produce goods and services efficiently, how they acquire the materials to make them in a fixed resource environment, and how they deliver them to customers, through analyzing hypothetical and real-world regional, national, and global production and supply chains.